According to Statista, these are the app categories with the highest penetration rate among Android users. Some of these categories need to be taken with a grain of salt. For example, look at the top categories on the list. Those apps such as communication apps likely come pre-loaded on all Android devices. But aside from that, this list is a good indication of what types of apps Android users have downloaded apps like WhatsApp, Snapchat, Netflix, TikTok, Spotify, and Tinder.
The average smartphone user spends 3 hours and 10 minutes each day using their device. The average person uses 9 mobile apps per day and 30 apps per month. What does this mean? People are downloading apps and not using them. As you just learned, app usage is not guaranteed after a download. Some of you might be aware of this if your app has already been brought to market. But how do you know if this is happening to you? The best way to measure this is with retention and churn.
Basically, you need to track these metrics. Give users a reason to keep coming back and using your app down the road. No app is perfect. Even the top apps have bugs now and then. Come up with updates and new versions of your app to improve the performance and user experience.
We already saw the data to back that claim. If you look at this list, it makes sense. All of the top apps are used for different purposes and could be used on a daily basis. There is nothing wrong with shooting for the stars. You can still build a mobile commerce app for your business and have plenty of success.
But it would be an uphill battle, to say the least, if you wanted your app to be the next Amazon. Can you build an app with GPS map services? But will it surpass Google Maps? Probably not. Even with a smaller mobile app market share, Apple users still spend more money.
But Apple users still dominate app spending, at nearly double the rate of Android users. Technology usage varies by generation. Mobile app usage is no exception. Spotify absolutely crushed its competitors this year, with Amazon Music sneaks into the last spot in the chart while Google Play Music falls one spot shy of making our list this year. Happy to talk methodology and give out a few more specifics.
Announcements Podcast Webinars Press. Content Title Description. App Economy. Worldwide Download Leaders Dec 18, Games If you needed any further proof that hyper-casual games are here to stay, this chart should do it for you.
Entertainment This category is all about streaming video. It is a social networking cum messaging application that can be used only through a mobile app. It allows users to chat with other Snapchat users and send snaps in the form of images, videos, and emojis.
Facebook Messenger has managed to be the tenth most downloaded app overall. Facebook messenger is a American messaging app and platform developed by Facebook in Facebook is also one of the most used app in the world. These estimates include only unique installs and do not include pre-installed Apple apps and Google apps. An overview of the top five most downloaded apps in all stores and categories shows the trend that people were leaning towards during this period. Most apps have seen a dramatic surge in popularity and growth during the months when lockdown and shelter-at-home policies were implemented globally.
Though a lot of industries had to bear the brunt of financial and economical lapses due to COVID, mobile apps and games developers have gained by being digital.
Digital products are easily accessible and not affected much by physical restrictions when compared to lots of other services. A challenge for these apps with the end of the quarantine would be user retention.
Facebook is the most downloaded application worldwide. The Facebook app is used almost everywhere for social and business communication.
In the first month of , TikTok managed to supersede WhatsApp as the most downloaded app in the world according to the data collected by SensorTower. The ban on Tiktok has removed it from the top 10 most downloaded apps in WhatsApp remains the most downloaded app on Play Store Telegram is the most downloaded app in Good Subscriber Account active since Shortcuts.
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